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Search Engine Marketing (SEM)

At Tramelton Integrated Systems we do not only offer you Search Engine Marketing Services, we also training you so that you can independently track the traffic on your site. Our consultants will guide you through a step-by-step approach to enhanced revenue generation via search engine marketing. Some of our core areas include:

Analytics
Learn how looking at the ways people find and use your web site can give you valuable insight into your marketing campaigns, your page content and your products. Our Analytics strategies address the following questions:

  • why you should be tracking your analytics,
  • which analytics programs to use and
  • what you should be doing with the data you gather.
Blogging
Blogs are simple programs that allow web site owners to quickly and easily publish new content to their web site. Our consultants offer practical advice on setting up a blog, deciding what type of content you should publish on your blog and how you can use blogs to market your business.
Brand Building
With social media and search engines driving a huge percentage of the traffic to a web site, it's essential to make sure you're building your brand and convincing people to come looking for YOU. Find out how to build a stronger brand by positioning yourself in search results and by branding yourself through social media conversations.
Conversions
Traffic is not your friend. Conversions are your friend. This collection of articles shares practical advice you can use in your marketing campaigns and on your web site to make sure you are driving leads, sales and sign-ups. Learn how to define your conversion points and then focuson improving them.
Content and Copywriting
Getting people to come to your web site is only half the battle. Once they've arrived, you need to be certain you're serving up fresh, engaging content. While writing is a skill that doesn't always come easy, our collection of simple tips and insights can help you rev up your content to gain better search engine rankings and higher conversion rates.